Concord Pacific opens its doors to preview Concord Brentwood
? JODIE WARREN
The Province
This weekend, potential buyers will be getting a first glimpse of Concord Pacific Developments Inc.’s new master-planned community in the heart of Burnaby’s Brentwood area.
Plans for Concord Brentwood call for 26 acres in the neighbourhood to be transformed into a beautiful, diverse mixed-use park-side community. Located south of Lougheed Highway between Beta and Delta Avenue and extending south past Dawson Street, Concord Brentwood will complete the exciting revitalization of the Brentwood Town Centre neighbourhood.
The developer is perhaps best known for its majestic Concord Pacific Place community on the shores of False Creek in Yaletown, which saw 200 acres of former Expo land transformed into a vibrant community, one quarter of which is park space.
Designed by award-winning architect James K.M. Cheng (also of Concord Pacific Place renown), Concord Brentwood will consist of 10 towers, most between 40 and 45 storeys tall, with Tower 1 of Phase 1 consisting of 426 units in 45 storeys.
Grant Murray, senior vice-president, sales, says there is a lot of buzz and excitement around this latest Concord development, which he attributes to a couple of factors. “The first is that this represents a great opportunity for people to get into a neighbourhood like Yaletown from the ground up,” he says. “Concord Brentwood will have better pricing than what you’re seeing in downtown Vancouver, and yet you are still only 12 minutes away from the city, and a five-minute walk to the SkyTrain.
“You’re getting nearly twice the space for the same price, which is something that is very attractive to families.”
Murray also points to the uniqueness of Concord Brentwood in terms of park space. “Much of this area, particularly around the SkyTrain, has quite an urban feel to it,” he says. “At Concord Brentwood, half of the project will be new park space. We are basically providing breathing space, not only for residents but for the community as a whole.”
Would-be buyers will be able to get a first-hand look at the community with the help of Concord 360, a virtual reality experience that the developer will be launching at the preview weekend. “Essentially, you can put on some virtual reality goggles and then, with the guidance of our VR pros, take a walk through the neighbourhood,” explains Murray. “You’ll be able to see the park, all of the towers, and even go inside a suite, where you can look out at the views.” The technology will be utilized in future Concord project marketing efforts. “In the past, people have had to create a vision of our communities in their heads, whereas now they will truly see what the future of the development will look like,” says Murray. “It really helps to demystify the pre-purchase experience.” Physical model suites as well as an enhanced VR suite will also be available for visitors to both touch and experience.
In a region where the issue of housing affordability is dominating the headlines on an almost daily basis, developers such as Concord are becoming increasingly sensitive to the challenges that first-time buyers have in purchasing a home. As a result, the company is offering innovative purchase options for some local first-timers to help make their dream of owning a home in the Lower Mainland an affordable reality.
“Being a Vancouver-based Canadian company, the local community very important to us,” says Murray. “We have always been a very community-minded company, and over the years, have put tens of millions back into the communities that we build, through programs, events and charities.”
Concord expects to break ground on the first tower in Concord Brentwood this summer. For more information on the preview weekend, visit: www.concordbrentwood.com, visit the presentation centre at 4750 Kingsway, Burnaby (Metropolis at Metrotown – next to Sears) or call: 604-435-1383.
This product was produced by Postmedia Works on behalf of Concord Pacific for commercial purposes. Postmedia’s editorial department had no involvement in the creation of this content.
© Copyright (c) The Province
